Bombora

Surf our blog to learn more about how we're setting the B2B data standard

  • Quality growth is at the core of the ABM revolution, says Eric Spett of Terminus

    Quality growth is at the core of the ABM revolution, says Eric Spett of Terminus

    In this Inside Intent podcast episode, Eric Spett of Terminus joins Mike Burton to talk about the trials and successes of entrepreneurship along with the revolution of ABM practices for B2B marketers.

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  • NetWise launches SmartIntent, a solution that makes Intent data actionable for omni-channel campaigns

    NetWise launches SmartIntent, a solution that makes Intent data actionable for omni-channel campaigns

    NetWise launches SmartIntent, an integrated solution with Bombora that appends contact data to Intent data insights, making it actionable for omni-channel campaigns.

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  • Teradata and Just Media use Intent data to calculate brand lift of a global advertising campaign

    Teradata and Just Media use Intent data to calculate brand lift of a global advertising campaign

    Teradata and Just Media launched a global advertising campaign utilizing Company Surge® Intent data and Bombora Measurement to reveal a 279% brand lift across target and prospect accounts in the...

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  • Three Intent data use cases that will kickstart account-based activities and drive immediate results

    Three Intent data use cases that will kickstart account-based activities and drive immediate results

    Start using Intent data with these low hanging fruit use cases that can begin to show results in as little as a week’s time.

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  • Bombora grows revenue by 425% and ranks No. 997 on the 2019 Inc. 5000

    Bombora grows revenue by 425% and ranks No. 997 on the 2019 Inc. 5000

    The annual Inc. 5000 list is one of the most prestigious rankings in the nation, and we are honored to be ranked No. 997 amongst the group of 2019 fastest-growing private companies in America.

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  • The data privacy value exchange undermines publishers and eliminates consumer choice

    The data privacy value exchange undermines publishers and eliminates consumer choice

    Erik Matlick vouches for digitally adept consumers to have the freedom to choose how their data is shared amongst publishers, web browsers, and media giants.

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  • Bombora and LiveRamp solution reaches active SMB buyers programmatically and at scale

    Bombora and LiveRamp solution reaches active SMB buyers programmatically and at scale

    We’ve combined our B2B Intent data with LiveRamp’s identity resolution to address an underserved need for B2B marketers: connecting with small and medium-sized businesses (SMBs) online.

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  • How to target by Intent topic clusters and reach SMB audiences, with Pieter De Temmerman of LiveRamp

    How to target by Intent topic clusters and reach SMB audiences, with Pieter De Temmerman of LiveRamp

    In this episode of Inside Intent discover how Bombora and LiveRamp are bridging the gap between marketing and sales, offering a new way to target audiences based on Intent topic clusters, and are...

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  • Zylotech offers Bombora Intent data to deliver automated B2B sales and marketing insights for Account Based Marketing

    Zylotech offers Bombora Intent data to deliver automated B2B sales and marketing insights for Account Based Marketing

    We've joined forces with Zylotech CDP to empower enterprise businesses and brands to run Account Based Marketing (ABM) activities through a single integrated offering.

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  • Build a Fit + Intent approach to account targeting with simple technology that works, says Jib Hunt

    Build a Fit + Intent approach to account targeting with simple technology that works, says Jib Hunt

    Jib Hunt and Mike Burton discuss the process of achieving a Fit + Intent approach to Account Based Marketing for MediaMath in this episode of Inside Intent.

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  • Implementing Intent data for enterprise-level businesses

    Implementing Intent data for enterprise-level businesses

    Learn how our enterprise-level businesses have successfully grown sales pipeline and closed-won deals by implementing Intent data across several business units.

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  • B2B marketers can drive business by reducing friction in the funnel and embracing technology, says MarTech pundit Jay Famico

    B2B marketers can drive business by reducing friction in the funnel and embracing technology, says MarTech pundit Jay Famico

    Jay Famico and Mike Burton address the everyday challenges and tips for modern B2B marketers in this episode of the Inside Intent podcast.

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  • Three data trends shaping B2B marketing in 2019

    Three data trends shaping B2B marketing in 2019

    With the crossover of consumer expecations, B2B marketing is under increasing pressure to better engage with customers at the right time in their purchase cycle, with the right information. Erik...

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  • Make marketing helpful and not about sales, says Erik Matlick

    Make marketing helpful and not about sales, says Erik Matlick

    In this episode of the Inside Intent podcast, Bombora co-founders Erik Matlick and Mike Burton discuss the strategy behind building an Intent data business that is driving innovation in the way...

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  • Not all Intent data is created equal – understand the differences and how to get started

    Not all Intent data is created equal – understand the differences and how to get started

    Adoption of Intent data is growing, but simultaneously senior marketers are mistakenly treating it all the same. Dale Durrett breaks down the different sources, collection methods, and uses for...

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  • Intent insight: What content is trending for #SDSummit 2019?

    Intent insight: What content is trending for #SDSummit 2019?

    With the 2019 #SDSummit coming up, we used Company Surge® data to look at what previous attendees were interested in this year. Our Intent insights uncovered that topics geared towards 'portfolio...

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  • Bombora and DealSignal deliver Intent-based B2B leads with verified contact details

    Bombora and DealSignal deliver Intent-based B2B leads with verified contact details

    With the integration of Company Surge® and DealSignal's verified contact-level details, B2B leads are easier than ever to retrieve.

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  • Sustainable marketing needs to ‘have its moment’ in the digital ecosystem

    Sustainable marketing needs to ‘have its moment’ in the digital ecosystem

    Excessive ads and emails are causing digital pollution, and marketers need to welcome the sustainable marketing movement to retain consumer interest. Our CEO offers pointers on how to retain...

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  • Mmojo Data Marketplace users can access over 90 Bombora Intent topics and append insights to account lists

    Mmojo Data Marketplace users can access over 90 Bombora Intent topics and append insights to account lists

    The Bombora and mMojo partnership is ushering a new wave of data-driven B2B marketing and sales. In an effort to democratize access to rich data for businesses of all sizes, over 90 Intent topics...

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  • Bombora’s new Measurement products uncover the B2B buying path for brands

    Bombora’s new Measurement products uncover the B2B buying path for brands

    Find out how our Measurement products give sales and marketing a competitive edge with insights about the path to B2B buying.

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