Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.
Learn how to use Intent data to drive content and Account-Based Marketing
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Company Surge® FAQs
Company Surge® aggregates the content consumption activity of millions of B2B organizations and informs you when target organizations are indicating active demand for your products or services.
Company Surge® Analytics
Powered by the largest source of B2B Intent data, Company Surge® Analytics takes the guesswork out of sales and marketing.
Company Surge® User Guide
Utilize the Company Surge® User Guide to get started with the product and creating reports in the Bombora UI.

Intent Data 101: What is Company Surge®?
High-level overview of Bombora's Intent data, the B2B Co-op, and how Company Surge® derives business buying intent.
Company Surge® integration for LinkedIn
An integration between Bombora and LinkedIn enabling marketers and their agencies to reach organizations interested in their products or services, and refine LinkedIn Sponsored Content.
Company Surge® integration for LinkedIn
An integration between Bombora and LinkedIn enabling marketers and their agencies to reach organizations interested in their products or services, and refine LinkedIn Sponsored Content.
Company Surge® integration for LinkedIn
Learn how to activate Bombora's B2B Intent data directly through LinkedIn Marketing Solutions.
Company Surge® use case - Sales Prioritization
Prioritize sales and build strategy based on data-driven insights from the Bombora B2B Data Co-op.
IBM's Watson - Company Surge® - case study
LinkedIn and Bombora combine forces to provide a more intelligent targeting option for IBM Watson.
Company Surge® use case - Digital Advertising
Focus digital advertising initiatives on the target accounts that are in an active buying cycle and tailor messaging to the Intent topics of interest.
Just Media and Cloudera ABM - case study
Just Media helps Cloudera leverage Intent data and drive success with Account Based Marketing.
Company Surge® use case - Social ABM
Use your preferred social channel to execute your Account-based marketing campaigns with Company Surge® data.
Company Surge® Intent topic clusters
An Intent topic cluster is a group of like-minded granular topics representative of all facets of a product or service. Building an Intent topic cluster identifies broader interest on related topics.

How Cloudera is using Bombora Intent data to drive sales and marketing activity
Heather Sutherland from Cloudera shares how the business is using Bombora's Intent data to drive sales and marketing activity at Dreamforce 2016.

Curating and applying multiple topics using Company Surge®
Now that you understand the fundamentals of Company Surge®, learn how you can curate multiple topics to apply to your marketing and sales programs.

Analyzing Company Intent: Part 1 Understanding an Event
Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.

Analyzing Company Intent: Part 2 - Company Profiling
Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.
How to detect B2B buying
Discover how B2B buying committees are formed, and Intent data is derived.

Discover all Bombora products
Start here! Drive sales and marketing success, powered by the industry standard for B2B data with Bombora's suite of Intent data products.
Intent topics vs. keywords