COVID-19 impact on B2B research trends
Macro-level analysis on the impact of COVID-19 on B2B research trends and Bombora's Company Surge® data as of March 31, 2020.
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Powered by the largest source of B2B Intent data, Company Surge® Analytics takes the guesswork out of sales and marketing.
View the overall business research trends during the worldwide spread of COVID-19 and the ensuing shift to work-from-home.
5:31Check out a demo on how to log into and create a Company Surge® report using Bombora's user interface.
2:38High-level overview of Bombora's Intent data, the B2B Co-op, and how Company Surge® derives business buying intent.
4:56Learn the step-by-step process for integration Company Surge® with LinkedIn, creating a Company Surge® report, and creating an always-on audience on LinkedIn.
An integration between Bombora and LinkedIn enabling marketers and their agencies to reach organizations interested in their products or services, and refine LinkedIn Sponsored Content.
Prioritize sales and build strategy based on data-driven insights from the Bombora B2B Data Co-op.
Focus digital advertising initiatives on the target accounts that are in an active buying cycle and tailor messaging to the Intent topics of interest.
Use your preferred social channel to execute your Account-based marketing campaigns with Company Surge® data.
An Intent topic cluster is a group of like-minded granular topics representative of all facets of a product or service. Building an Intent topic cluster identifies broader interest on related topics.
2:45Heather Sutherland from Cloudera shares how the business is using Bombora's Intent data to drive sales and marketing activity at Dreamforce 2016.
2:30Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.
2:15Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.
3:00Learn how Bombora uses data science to analyze company intent and deliver Company Surge® Analytics. Presented by our Director of Data Science, Nico Halecky, watch this three-part series.