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B2B Intent data explained: 4 ways you can strengthen marketing and sales team alignment
B2B Intent data explained: 4 ways you can strengthen marketing and sales team alignment

The B2B marketing and sales team divide is a cliché adage in Account-Based Marketing (ABM), but getting the...

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B2B Intent data explained: Five ways to attract more prospects with ABM
B2B Intent data explained: Five ways to attract more prospects with ABM

Intent data is an effective Account Based Marketing tool... but what makes it better than the rest? From in...